safe - what is factory farming?

In 2012 SAFE (Save Animals From Exploitation) launched their 'Stop Factory Farming' campaign, which aimed to educate people about Factory Farming with the goal of changing legislation in order to end practices that they deemed in-humane and outdated.

Fair Projects worked with SAFE  to produce the feature video of their campaign, documenting & explaining the practices that make up what we know as 'Factory  Farming' or 'Industrialised Farming'.


Released through SAFE's website & social media channels, this video was made to specifically communicate with New Zealand citizens, & assisted in joining the dots for many who may not have known where their meat came from before hand.


To find out more about SAFE's Factory Farming campaign, visit their campaign page by clicking here.

To find out more about SAFE, visit their website by clicking here.